The Non-GMO Project is a non-profit multi-stakeholder collaboration committed to preserving and building sources of non-GMO products, educating consumers, and providing verified non-GMO choices.
Our shared belief is that everyone deserves an informed choice about whether or not to consume genetically modified organisms. They are North America’s only third party verification and labeling for non-GMO food and products.
The Non-GMO Project, Non-GMO Month provides a platform for citizens and organizations to stand up for the right to know what’s in their food, and to choose non-GMO.
GMOs, or "genetically modified organisms,” are plants or animals that have been genetically engineered with DNA from bacteria, viruses and other animals and plants. These experimental combinations of genes cross the natural species barrier and have not been proven safe. Studies increasingly show a connection between GMOs and an array of health risks and environmental concerns. While GMOs are labeled or banned in most developed countries, in the U.S. and Canada they are unlabeled and are found in nearly 80% of processed food.
With U.S. consumer confidence shaken by ongoing food safety failures, distrust of GMOs is growing. As a result, consumers are increasingly seeking non-GMO choices, and Nielsen reported last February that “GMO-free” is currently one of the fastest growing store brand label claims. In the natural sector, SPINS reports that “Non-GMO Project Verified” is growing faster than any other product claim they track, with at least $250mm in marketplace sales.
Speaker, author and children’s health advocate Robyn O’Brien says, "As a mother of children with food allergies, it concerns me that there are currently no definitive tests that can be relied upon to predict whether the novel proteins in genetically engineered foods might trigger an allergic reaction. We have the right to know what we're feeding our families, and the Non-GMO Project Verified label makes it possible to keep GMO foods out of our kids' lunch boxes."
October is Non-GMO month, when shoppers will be able to find Non-GMO Project Verified choices featured at nearly 1,000 Non-GMO Month registered retail stores,. On the Non-GMO Month website, people can search the events calendar, find retailers, and enter a Non-GMO Month Daily Giveaway contest.