Lotus Foods Arare and Organic Red Rice Are NEXTY Finalists

FOR IMMEDIATE RELEASE                                 

Contact: Caryl Levine
September 2016                                                         
510 525-3137 ext. 118
caryl(at)lotusfoods.com

 

 

Lotus Foods Arare and Organic Red Rice Are NEXTY Finalists

 

[Richmond, CA] – We are thrilled to announce that two new Lotus Foods products have been selected as finalists for a New Hope NEXTY award. Our Sriracha Arare Rice Cracker is a finalist in the Best New Snack category and our Organic Red Rice is a finalist in the Best New Organic Food category. There are only three finalists in each of 21 categories. Winners will be chosen and announced on Friday, September 23, 2016 at Natural Products Expo East in Baltimore.

“This is a prestigious award, and we’re honored to have made it to finalist in two categories,” says Lotus Foods Co-Founder/Co-CEO Caryl Levine. “The NEXTY awards represent what the judges consider to be the most progressive, innovative, inspiring and trustworthy products in the natural products industry.”

Finalist for Best New Snack: Arare Rice Cracker / Sriracha

arare crackers.jpgArare [ah-rah-reh] is a beloved Japanese rice cracker snack that Lotus Foods has reinvented with healthier ingredients, zesty spices and focus on sustainability. Organic brown and heirloom black rice replace commercial grade glutinous white rice, and there are no artificial colors, flavors or preservatives. Lotus Foods Arare are baked and not fried, low in fat, and cholesterol- and gluten-free. Sriracha is just one of the three distinctive flavors that also include Shoyu and Sweet & Savory Thai.

 

Finalist for Best New Organic Food: Organic Red Rice

bhutannese red rice.jpgLotus Foods new Organic Red Rice from Madagascar is a win-win-win for consumers, farmers and global biodiversity conservation efforts.  Madagascar is a world hotspot for unique plants and animals, like lemurs. Rice is the staple food of the island but has contributed to serious forest loss.  Lotus Foods Organic Red Rice is grown by innovative farmers using System of Rice Intensification practices or what we call More Crop Per Drop™, which enables them to double and triple their yields using up to 50% less water, 80-90% less seed and no agrochemicals.  Higher yields from MCPD and Lotus Foods’ organic premiums can increase incomes and relieve pressure on what is left of Madagascar’s bio-rich rainforest. Organic Red Rice is whole grain, high in micronutrients, low in arsenic and cooks in 30 minutes. It has a slightly nutty flavor, beautiful russet color, and is great in any dish from pilafs to puddings.

 

Since 1995, Lotus Foods has been partnering in fair trade with small family farmers around the world who are growing rice sustainably and preserving heirloom and specialty rices.

###